ONEE is a leader in Content Creation & Lifestyle Entertainment, providing fully integrated services across the entire value chain—from producing captivating content and managing top-tier artists to distribution channels across both offline and online platforms.
| 3M25 | 3M24 | 2024 | 2023 |
|---|
| Revenues | 1,471.51 | 1,402.55 | 6,700.96 | 6,533.49 |
| Expenses | 1,489.12 | 1,360.62 | 6,159.62 | 5,874.32 |
| Net Profit (Loss) | -23.53 | 31.15 | 421.02 | 505.09 |
| Assets | 9,435.57 | 9,742.53 | 9,235.84 | 9,500.25 |
| Liabilities | 2,416.25 | 2,576.68 | 2,194.11 | 2,365.78 |
| Shareholders' Equity | 7,017.69 | 7,170.02 | 7,041.22 | 7,138.87 |
| Operating | 297.79 | 232.49 | 847.06 | 602.99 |
| Investing | -905.90 | -38.56 | -157.27 | 3.21 |
| Financing | -21.52 | -20.62 | -586.08 | -586.84 |
| EPS (Baht) | -0.01 | 0.01 | 0.18 | 0.21 |
| GP Margin (%) | 30.35 | 35.50 | 38.87 | 39.19 |
| NP Margin (%) | -1.52 | 2.24 | 6.36 | 7.75 |
| D/E Ratio (x) | 0.34 | 0.36 | 0.31 | 0.33 |
| ROE (%) | 5.16 | 6.74 | 5.94 | 7.08 |
| ROA (%) | 4.96 | 6.56 | 5.70 | 6.95 |
Focusing on generating revenue through diverse channels, leveraging expertise across various fields, which is a key strength of ONEE. Categorized primary business into three main segments, as follows:
1.Content Marketing (Advertising + Copyrights + Radio) comprises businesses with a shared model of monetizing content through TV, online platforms, copyrights, licensing, and radio.
2.Idol Marketing (Artist Management + Event & Concert + Merchandising) generates revenue from various activities of the artists under the company's management. This includes Artist Management, Concerts & Events, and Merchandising, catering to the demands of the artists' fan base. This segment demonstrates clear growth potential.
3.Production Business (Production Services + Studio Rental) consists of Production Services and Studio Rental, which complement the Group's ecosystem, ensuring a complete value chain from upstream to downstream.
With the outlined business structure, the company is confident in its ability to align its strengths with industry trends and reach all target consumer groups. To drive sustainable revenue growth across all channels, both domestically and internationally.
Environment: Organized the “One Recycle” initiative, inviting employees to turn waste into upcycled reflective safety vests. Additionally, organized “GREEN CHARITY SHARE FOR LIFE” project supported the installation of solar panels at hospitals.
Social: Launched initiatives that reflect a strong commitment to social and community responsibility, such as “Wan Sang Sook,” which provided rescue equipment to emergency teams. Produces socially impactful content such as “My Friend is a Doctor” and “Check UP”, promoting health awareness.
Governance: The company adheres to good corporate governance principles, earning a CG Score of 4 stars or "Very Good" for 2024. Additionally, it received a perfect 100-point score in the AGM Checklist assessment for 2024.
Content Marketing Business
In 1Q/2025, the Company delivered high-quality content across various segments, including Prime Time dramas that gained widespread popularity and high ratings—such as “The Cage of Karawek” and “Ruean Chon Saeng.” Popular Boy-Love and Girl-Love series like “MY GOLDEN BLOOD” and “Sweet Tooth, Good Dentist” also attracted strong audience interest and generated revenue from both TV advertising and copyright licensing on global OTT platforms.
IDOL Marketing Business
The group has a roster of renowned Idol artists, including actors, singers, and performers, with over 300 talents.
These artists cater to diverse audience segments and have built a substantial fan base both domestically and
internationally. Popular artists in 1Q/2025 include “Sky-Nani”, “Win Metawin”, “Gemini-Fourth”, “Daou-Offroad”, “Bright Norraphat”, “Jimmy-Sea”, “Off-Gun”, “Lookmhee-Sonya”. The Concert & Event business organized a total of 66 events, including 12 domestic and 54 international events.
Production Business
The Company has produced numerous leading content pieces. However, we will focus more on creating our own original content, as it allows for greater opportunities to generate continuous revenue.
"Summary of Key Operating Results in 2024":
In Q1/2025, the Company recorded total revenue of THB 1,464.51mn, an increase of THB 68.18mn or 4.88% YoY. However, the Company reported a net loss of THB 22.42mn.
Revenue from the Content Marketing business totaled THB 780.77mn, a decrease of THB 118.90mn or 13.22% YoY, in line with the economic slowdown and the decline in the TV ads industry.
The Idol Marketing delivered outstanding growth, generating THB 657.80mn, an increase of THB 214.42mn or 48.36% YoY. The Company sees strong growth potential in this segment, which aligns with global trends. With popular content and strong fan support.
The Production Business generated revenue of THB 18.47mn, a decrease of THB 18.77mn or 50.41% YoY, in line with the Company’s strategic direction to focus more on producing its own content and expanding multi-channel monetization.
The company established and registered on 6 September 2013, as a wholly owned subsidiary 100% of GRAMMY
December 2013, the Company won the bid for a broadcasting license to provide high-definition (HD) digital television services
March 2015, Mr. Takonkiet Viravan had invested in the Company
2020, the Company took over 100% shares of GMMCH
2021, the Company went on the IPO in the SET
2022, the company developed and launched the oneD application.
2024, the company launched oneD Original, offering premium-quality content that has gained significant popularity.
The risk from changes in consumer preferences in television or radio programs. responds to changes in consumer trends, preferences, desires, and behaviors in order to compete in the media and entertainment industry. We closely monitor and regularly review our business strategies to adapt to these changes.
The risk from changes in the broadcasting technology further from TV and radio, due to the expansion of online media channels.
·The company recognizes industry shifts and has responded by expanding content distribution across multiple channels, leveraging social media platforms, and partnering with various OTT platforms. Additionally, the company developed its own application, “OneD” .
| as of 31/03/25 | ONEE | MEDIA | SET |
|---|---|---|---|
| P/E (X) | 14.14 | - | 15.78 |
| P/BV (X) | 0.85 | 1.29 | 1.10 |
| Dividend yield (%) | 6.80 | 1.33 | 4.37 |
| 31/03/25 | 30/12/24 | 28/12/23 | |
|---|---|---|---|
| Market Cap (MB) | 5,953.13 | 10,334.63 | 8,810.63 |
| Price (B/Share) | 2.50 | 4.34 | 3.70 |
| P/E (X) | 14.14 | 20.91 | 18.71 |
| P/BV (X) | 0.85 | 1.49 | 1.27 |
