MEB : MEB Corporation Public Company Limited
9M/2025 (Jan - Sep 2025)
Business Overview

Distributor of Electronic Book (E-Book), Audio Book, Electronic Reading Devices (E-Reader) and other related services.

Financial Statement
9M25 9M24 2024 2023
Income Statement (MB)
Revenues 1,651.57 1,626.27 2,206.93 2,206.93
Expenses 1,239.31 1,214.67 1,649.25 1,453.42
Net Profit (Loss) 316.29 325.57 440.08 386.37
Balance Sheet (MB)
Assets 1,799.48 1,593.29 1,748.72 1,458.24
Liabilities 348.84 276.22 319.81 273.89
Shareholders' Equity 1,409.88 1,312.90 1,423.59 1,182.33
Cash Flow (MB)
Operating 292.66 305.25 448.79 377.74
Investing 147.37 -300.43 -290.44 6.33
Financing -332.46 -197.25 -198.00 479.72
Financial Ratio
EPS (Baht) 1.05 1.09 1.47 1.30
GP Margin (%) 31.96 31.62 31.54 30.79
NP Margin (%) 19.79 20.15 20.09 19.98
D/E Ratio (x) 0.24 0.21 0.22 0.23
ROE (%) 31.64 36.63 33.78 56.60
ROA (%) 32.91 38.07 34.78 48.12
Business Plan

The Company plans to expand its online literary content by acquiring copyrights for novel-genre literary works, such as popular Thai novels written by Thai authors, and/or popular foreign novels written by foreign authors or originating from foreign countries, to be translated into Thai. This also includes other non-novel literary genres, such as comics, and/or others, e.g., economics and investment, etc., for distribution through the Company's platform. Furthermore, the Company plans to establish new online literary platforms in foreign languages, utilizing the local languages of those countries (excluding English), as well as an English platform for global English-speaking users.

Sustainable Development Plan

The Company prioritizes the development and advancement of its business for sustainable growth, operating in an environmentally friendly manner at every stage of its operations. It recognizes the importance of developing and fostering stability for the community and society by enhancing the skills and potential of its employees. The Company conducts its business with honesty, integrity, fairness, and transparency, disclosing important and verifiable information. Furthermore, it is committed to fair competition in trade, complying with relevant laws and regulations, including the Company's business code of conduct, and considering the best interests of all stakeholders.

Business Highlight

The Company is a leader in the online literature business in Thailand, holding the largest market share in terms of total revenue. The Company's platforms, namely meb and readAwrite, are widely are widely recognized by both users and content creators for their excellence in service, quality, diversity, accessibility, and the value for money of the literature available on the platform. As of 30 September 2025, the Company has a total of 15 million registered users.

Performance and Analysis
Business Performance Summary

For 9M'25, the Company reported total revenue of 1,651.57 million Baht, an increase of 1.56 percent from the same period of last year.

Most of the total revenue came from revenue from the sales of goods and rendering of services, primarily driven by an increase in revenue from the sale of E-Book and E-Readers, which are currently highly popular among readers, and revenue from cybersecurity services of Incognito Lab, which has been consolidated into the Company's financial statements starting from June 2025. The Company reported a net profit for the period of 326.89 million Baht, with a net profit margin of 19.79 percent of total revenue.

Key Milestones

In 9M'25, the Company achieved significant progress in its business expansion plan through successful strategic investments. These include the acquisition of the moresheet platform, the platform specializes in selling study notes and summaries for students and is expected to enhance the Company’s content diversity and expand its customer base. Additionally, the Company completed the acquisition of 51% of total registered and paid-up capital of Incognito Lab Company Limited, a market leader in cybersecurity field, offering comprehensive services to organizations of all sizes across various industries. These acquisitions represent investment in potential growth and profitable businesses, further strengthens the group’s online platforms operations, and will diversify the risks associated with the Company’s business activities.

Risk Management Policy

The Company prioritizes effective enterprise risk management to drive organizational growth, stable business expansion, and a strong financial position. This is achieved by defining the Company's risk management definitions, objectives, and guidelines, and by consistently monitoring and evaluating their implementation.

Recent Awards and Recognitions
  • The Company received the SET Awards 2023 – Outstanding Innovative Company Awards for “Hibrary,” a digital library system platform service for organizations.
  • Hytexts (a subsidiary of the Company) is the sole distributor of BOOX E-Reader devices in Thailand and received the Best Buyer Satisfaction Brands Award from Shopee.


Revenue Structure
Stock Information
mai / SERVICE
Closing price MEB mai index 36.00 22.50 9.00 369.00 306.67 244.33 182.00 1-10-24 2-1-25 28-3-25 2-7-25 30-9-25
as of 30/09/25 MEB SERVICE mai
P/E (X) 11.13 51.02 72.21
P/BV (X) 3.69 1.72 1.27
Dividend yield (%) 6.83 3.07 3.64
30/09/25 30/12/24 28/12/23
Market Cap (MB) 4,830.00 7,725.00 9,825.00
Price (B/Share) 16.10 25.75 32.75
P/E (X) 11.13 17.69 26.97
P/BV (X) 3.69 5.88 9.17
CG Report:
Company Rating:
Major Shareholders
as of 29/04/2025
บริษัท บีทูเอส จำกัด (51.26%)
นาย กิตติพงษ์ แซ่ลิ้ม (9.38%)
MR. RAVIVON MAHASITH (9.38%)
UBS AG SINGAPORE BRANCH (4.82%)
TISCO MASTER POOLED REGISTERED PROVIDENT FUND (3.91%)
Others (21.25%)
Company Information and Contact
http://www.meb.co.th
0-2962-1698,0-2962-1699
99/27 Software Park Building, 8th Floor, Moo 4, Chaengwattana Road, Khlong Kluea, Pak Kret Nonthaburi 11120
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