Distributor of Electronic Book (E-Book), Audio Books, Electronic Reading Devices (E-Reader) and other related services.
| 6M26 | 6M25 | 2025 | 2024 |
|---|
| Revenues | 1,050.14 | 1,115.07 | 2,160.56 | 2,206.93 |
| Expenses | 798.36 | 840.54 | 1,643.52 | 1,649.25 |
| Net Profit (Loss) | 191.42 | 214.54 | 403.66 | 440.08 |
| Assets | 1,795.64 | 1,708.66 | 1,983.63 | 1,748.72 |
| Liabilities | 347.59 | 367.74 | 407.17 | 319.81 |
| Shareholders' Equity | 1,358.68 | 1,308.13 | 1,497.26 | 1,423.59 |
| Operating | 158.37 | 219.06 | 427.91 | 448.79 |
| Investing | -1.57 | -147.89 | 150.84 | -290.44 |
| Financing | -333.74 | -331.60 | -333.65 | -198.00 |
| EPS (Baht) | 0.64 | 0.72 | 1.35 | 1.47 |
| GP Margin (%) | 32.37 | 31.02 | 31.48 | 31.54 |
| NP Margin (%) | 19.20 | 19.50 | 19.02 | 20.09 |
| D/E Ratio (x) | 0.24 | 0.27 | 0.26 | 0.22 |
| ROE (%) | 28.54 | 34.48 | 27.64 | 33.78 |
| ROA (%) | 28.21 | 34.44 | 27.71 | 34.78 |
The Company plans to expand its online literary content by acquiring copyrights for novel-genre literary works, such as popular Thai novels written by Thai authors, and/or popular foreign novels written by foreign authors or originating from foreign countries, to be translated into Thai. This also includes other non-novel literary genres, such as comics, and/or others, e.g., knowledge, economics and investment, self-development, etc., for distribution through the Company's platform. Furthermore, the Company plans to establish new online literary platforms in foreign languages, utilizing the local languages of those countries (excluding English), as well as an English platform for global English-speaking users.
The Company prioritizes the development and advancement of its business for sustainable growth, operating in an environmentally friendly manner at every stage of its operations. It recognizes the importance of developing and fostering stability for the community and society by enhancing the skills and potential of its employees. The Company conducts its business with honesty, integrity, fairness, and transparency, disclosing important and verifiable information. Furthermore, it is committed to fair competition in trade, complying with relevant laws and regulations, including the Company's business code of conduct, and considering the best interests of all stakeholders.
The Company is a leader in the online literature business in Thailand, holding the largest market share in terms of total revenue. The Company's platforms, namely meb, readAwrite and lunarwrite, are widely are widely recognized by both users and content creators for their excellence in service, quality, diversity, accessibility, and the value for money of the literature available on the platform. As of 30 June 2026, the Company has over 16 million registered users.
For 6M'26, the Company reported total revenue of THB 1,050.14 million. Most of the total revenue came from revenue from the sales of goods and rendering of services of E-Book, E-Readers, and revenue from cybersecurity services of Incognito Lab, which has been consolidated into the Company's financial statements starting from June 2025. The Company reported a net profit for the period of THB 191.42 million Baht, with a net profit margin of 19.20 percent of total revenue.
Since the beginning of 2026, the Company has continuously implemented strategies to drive user engagement on its platform. This included launching new features, various activities and promotional campaigns and expanded its content offerings in both Thai and foreign languages. These initiatives have resulted in continuous user access to the Company’s platforms. As of 30 June 2026, the Company’s total registered users exceeded 16 million users, increased by 2 million users from the same period of last year.
The Company prioritizes effective enterprise risk management to drive organizational growth, stable business expansion, and a strong financial position. This is achieved by defining the Company's risk management definitions, objectives, and guidelines, and by consistently monitoring and evaluating their implementation.
- The Company received the SET Awards 2025 – Best Investor Relations Awards among listed companies on the mai Stock market, reflecting its leadership potential in the Thai E-Book market
- The Company received the SET Awards 2023 – Outstanding Innovative Company Awards for “Hibrary,” a digital library system platform service for organizations.
- Hytexts (a subsidiary of the Company) is the sole distributor of BOOX E-Reader devices in Thailand and received the Best Buyer Satisfaction Brands Award from Shopee.
| as of 30/06/26 | MEB | SERVICE | mai |
|---|---|---|---|
| P/E (X) | 9.40 | 36.24 | 67.97 |
| P/BV (X) | 2.31 | 1.41 | 1.13 |
| Dividend yield (%) | 8.94 | 3.43 | 3.63 |
| 30/06/26 | 30/12/25 | 30/12/24 | |
|---|---|---|---|
| Market Cap (MB) | 3,690.00 | 4,950.00 | 7,725.00 |
| Price (B/Share) | 12.30 | 16.50 | 25.75 |
| P/E (X) | 9.40 | 11.49 | 17.69 |
| P/BV (X) | 2.31 | 3.51 | 5.88 |
